News
Boost App Ratings: Does Buying App Ratings Work?
Ava Davis
Product Manager
Published on 5/11/2023
Can buying app ratings really boost your app's visibility and rankings?
While app ratings and reviews are crucial components for any app's success, acquiring them can be challenging. Given the fierce competition in the mobile app market, many developers often seek quick and easy solutions to obtain those much-needed ratings and positive reviews. One such option is buying app ratings.
Advantages of buying app ratings
Here are some potential benefits for buying app ratings from a trusted service provider like eZapprank:
- Boost app visibility and rankings - Encourage more downloads
- Attract more organic reviews
Is buying app ratings worth the investment?
While purchasing app ratings can appear an appealing shortcut, the reality is that it can also erode a company's reputation if it done improperly.
Here are a few reasons why developers need to be cautious of purchasing app reviews/ratings:
- Apple and Google both expressly prohibit and restrict this practice, and violation carries consequences like app suspension or removal. As a consequence, any sudden, drastic spikes in an app's ranking and regular 5-star reviews could be quickly flagged and investigated as suspicious activities by app marketplaces like Google Play and App Store.
- Consumers are becoming more aware of this purchase phenomenon and are paying more attention to deception and frad ups within the app marketplace. Negative misconceptions caused by scam could dent how you're being perceived; losing any trust with users frequently means uninstallations and likely not bothering about your own app in the future.
- Overarching usage inorganic and paid reviews will piggyback on the potentially more prominent issue of deep fake avatars or reviews. This type of protection failure can paint your application as draconian and underhanded and quality.
Therefore, while there appears to be many benefits with buy-installing and rating-for-money services, poor trades would deter consumer faith itself and potentially degrade reliance on the app.
In summary, app developers overlooking more often stock buying options would digest blunt repercussions. Paid installs, ratings or reviews should never be for amateurs and any transaction turned lesson without trying the best possible professional accreditation can cause commercial hardship.
Above all, apps require organically built higher efficacy that translates to just those profitable badges of strong client advocacy. Whether your aim is a recognizable revenue pillar or dominance via applicability, your client can mostly detect whether your target demographic is not solely out on expressing financial value.