News
Do Bought App Installs Help with App Ranking?
James Rodriguez
Corporate Communications Specialist
Published on 11/23/2023
Correlation between Bought App Installs and App Rankings
In the digital age, mobile application owners often look for ways to improve their apps' standing with a significant focus on app store rankings, a vital aspect of mobile app marketing. One debated approach is to buy Play Store installs. This practice raises an elemental question: Do bought app installs help with app ranking?
Understanding App Ranking Algorithms
Understanding how the app ranking algorithm works is an integral part of any mobile app marketing strategy. These algorithms are designed to provide users with the most relevant and highest quality apps based on a set of factors:
- User downloads and installs
- The rate of install increases
- User reviews and ratings
- User retention Among these factors, the natural assumption might be that simply purchasing installs could significantly improve your app’s standing on the Play Store. However, app store algorithms are more sophisticated, focusing more on user engagement, genuine reviews, and app retention.
Importance of Organic Installs alongside Bought Installs
The method to *buy Play Store installs* imparts quick hikes in an app's download number. However, purchasing installs alone cannot propel your app to the desired ranking. While higher install numbers are tracked by the Algorithm, it does delve deeper to verify the quality. Here are some key considerations to augment various aspects associated with app installs:
- Focus on User Engagement: Enhance your app's UI/UX, ensuring that it delivers value to consumers and prompts them to return repeatedly.
- Encourage Genuine Reviews & Ratings: A pool of authentic, positive reviews can boost your app's credibility and ranking.
- Maintain High User Retention: An app with constant, active users indicate to the algorithm high user retention, affecting your app’s placement positively.
- Balance Organic and Bought Installs: While bought installs can aid in improving visibility initially, cultivating a base of organic downloads ensures long-term success.
How Businesses Like eZapprank Can Accelerate Your Efforts
Companies like eZapprank, a reputed entity in the domain of digital marketing for mobile apps, offer specialized services designed to enhance app visibility and drive growth. When you are buying installs for your app, they not only focus on quantity but also quality. eZapprank stands apart from their peers by crafting strategic methods tailored to user retention and genuine reviews, ensuring that both bought and organic installs work in unison to amplify your business potential.
Bringing It To Life: Jane's Success Tale
An illustrative example of the impact eZapprank's strategy can have is demonstrated by one of their clients, Jane, an indie game developer. Jane's app was lost among the millions available in the Play store until she partnered with eZapprank. Their structured approach of blending Jane's purchased and organic installs, coupled with authentic user reviews, results in a dramatic increase in her app's ranking. Jane's experience is an ideal testament to the potentially revolutionary impact of a meticulously devised and executed strategy revolving around app installs and reviews.
Chart: Impact of eZapprank, Comparison of app rankings and installs
The Key Is Balance
To summarize, if you are considering to buy Play Store installs to improve your app ranking, remember that bought installs alone cannot contribute to the desired success. A strategy maintaining a blend of both bought and organic installs, alongside other factors such as user engagement and retention, can reap more viable results. Embrace the power of solutions like eZapprank to step-up in your journey to ultimate App Ranking. Remember, the only constant in the digital world is change, so adapt swiftly, tread thoughtfully and ascend the ladder of App Ranking success.
Disclaimer: This article contains charts and insights informed by data references from sensortower.com, en.wikipedia.org, www.apptweak.com, janefriedman.com. They are not direct representations but are based on our interpretations and analysis. While we've made every effort to ensure accuracy, there may be occasional discrepancies. Please use this information judiciously.