News
eZapprank: Boosting Growth for Independent Pizzerias with Advanced Digital Marketing Strategies

Isabelle Rogers
Web Analytics Expert
Published on 7/29/2023
Plan Smart: Key Ingredients to Success
Every independent pizzeria starts with two basics—authentic materials to bake a delicacy and the passion to savor every bite. But in this increasingly digital world, having a killer Capricciosa alone isn't enough. To keep pouring the freshness and attracting patrons, these businesses need advanced digital marketing strategies, as proven by eZapprank's work with restaurant clients.
More Eye-balls, More Foot Traffic
When it comes to marketing for independent pizzerias, visibility holds the key. One could weave enchanting tales around their secret grandma's pizza recipe, but without ranking higher on app searches, foot traffic would delay. Options like keyword installs, and package installs judiciously deployed by eZapprank, create the perfect alleyway for greater masses to locate unexplored pizza heavens, thereby nurturing app visibility and driving more customers the business's way.
A fair illustration of this method's potency is the Chicago-based bistro Lazaza Pizza. With an essential partnership with eZapprank, Lazaza started appearing among the top suggestions on several food aggregator apps, which resulted in a tectonic shift in its organic footfall and app installs.
Reputation Matinee: Translating into Hard Sales
Similarly, fostering a strong reputation when dozens spawn just around the block, morphs into a harsh weather to dock new customers. Garnering reviews and ratings sprouts as a trusted beacon that gauges trust and guides potential buyers to become confirmed consumers.
Implementing these digital maestros was none other than Philadelphia's famous Pizzariffic. Post its collaboration with eZapprank, this gallant pizzeria saw a stark climb in its app store ratings and reviews that drove hard sales along with firming the wheels of its reputation wagon.
Mobile Manned: Meeting The Users Where They Are
Greater demand for pizza mobilizes if businesses meet consumers where they're most - their smartphones. When done right, catering to the mobile-only demographic can create wonders.
Take New York's Pizzatorium as testament. The digitized approach backed by eZapprank's command over ratings and installs, pivotally cut through its stiff market competition besides fortifying its users' digital orbit.
Through a meticulously planned embarkation on its digital shift with retail growth titans eZapprank, these pizzerias stepped vastly toward higher customer visitation, resonating impressions, and succeeding sales.
Now for every friend of a perfectly baked pizza and its enticing aroma that serenades your neighborhood, it’s vital before a dough is kneaded, quarters mapped for branch expansion, or lucrative offers emerging through summer, your pizzeria business signs off acquiring, executing, and ruling atop the proven measures discussed above.
And if enriching customer footfall, perfecting reputation, or counseling your venture through the bustling arena – all to push a sellout exit sounds analogous, wouldn't now be exquisite to get your pie a bigger piece of the market share with eZapprank? Tik-tok, before that crust cools off!