AI has irrevocably changed the landscape of many industries, and digital marketing and Search Engine Optimization (SEO) are no exceptions to this rapidly-evolving phenomenon. With the emergence of SEO optimization software powered by AI, businesses

How AI has revolutionized digital marketing & SEO

AI dramatically streamlines SEO processes, not only improving efficiency but also the quality of strategies formulated. It can evaluate vast portions of data in merely seconds, producing a vaster, in-depth background of users’ activities across various platforms. Consequently, AI-powered algorithms engender accurate predictions of user behavior, helping digital marketers devise effective strategies.

The impact of AI is also experienced in Content Marketing. Through platforms like Grammarly and Article Forge, it proofreads content and even creates content that's SEO friendly. AI apps are ensuring that every character added to a website contributes towards SEO - making content the king of digital marketing!

Similarly, programmatic media buying, which can automate buying and placement of media inventory through AI and machine learning, is no longer a future concern but a currently welcomed reality in digital spaces. It is strategically placing advertising where they enhance relevance and returns significantly.

Chart: Impact of AI in Digital Marketing, Comparison of SEO improvement and media buying with AI

Real world applications influencing DM & SEO

Many businesses have started making strides in incorporating AI for their digital marketing and SEO optimization. In 2019, 29% marketers used AI, a significant increase from the previous year where only 13% of marketers utilized AI.

One such company progressing in AI utilization in particular is eZapprank. eZapprank offers tailored App promotion services anchoring on innovative digital marketing techniques influenced by AI. They provide unique services designed to fortify mobile app visibility, skyrocket ratings and surge the number of installs. By bringing Automation into mobile app exposure, they effectively reach a wider pool of potential customers, driving overall growth. This extends applicability of AI from general businesses to app-specific growth.

What would have taken a digital marketer hours can now be achieved in no time using AI. AI engenders digital marketing efficiency while boosting a brand's digital market autonomy.

Future-forward - AI in DM & SEO

Looking ahead, as AI and deep learning algorithms become more sophisticated, they will provide an even more personalized experience to direct strategies in real-time tailoring to change in markets. The possibility of forecasting according to the changing buying and browsing behaviours of online users will also be invaluable, further pushing prospects and marketing leads into customers more efficiently and effectively.

Verified market reports indicates that the AI in marketing sector is projected to reach USD 52.3 billion by 2025 at a Compound Annual Growth

Given the advancements in use of AI engine optimization, it would be strategically fitting for businesses not using them to start thinking about it. Using AI for SEO isn’t meant to replace the marketer, but to supplement their soft skills and human insight - It’s no longer an option but a necessity in the digital marketing realm.

In conclusion, crawling keyword searches and automated request for algorithm readjustments are among the array of practices that will redefine SEO. Real-time SEO adjustment resulted by AI will help businesses pace up with the rapid changes characterizing digital marketing today. By enabling standard analysis capabilities to predict consumer decisions, realize real-time customization capabilities, recommend content accurately, dynamically price and automate internal processes, AI is changing the face of data evaluation.

Whether you're looking to boost your mobile app visibility, increase your app ratings, installs and reviews or simply want to explore new ways to engage digital marketing, solutions like eZapprank are a great choice. Why stall your growth in an everyday evolving digital society. Go bold. Optimize your digital marketing strategies using AI. Make that call Decision today! With eZapprank bringing AI closer to you, the future of DM and SEO is not only visible, but starts NOW!

Disclaimer: This article contains charts and insights informed by data references from www.marketingarchitects.com, www.galacticfed.com, searchengineland.com, www.tadigital.com. They are not direct representations but are based on our interpretations and analysis. While we've made every effort to ensure accuracy, there may be occasional discrepancies. Please use this information judiciously.