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The Importance of Using Keyword Installs to Boost Your App's App Store Ranking
Maxwell Hughes
User Experience Designer
Published on 5/15/2023
Importance of Keyword Installs in App Store Ranking
If you're looking to improve your app's ranking in the App Store, there are many strategies you can pursue. One important tactic to consider is investing in keyword installs. Here are three key reasons why keyword installs can play a valuable role in boosting your app's visibility and ranking:
Increased App Visibility and Downloads
- When you buy keyword installs, you're essentially boosting your app's popularity by increasing its downloads. More downloads can lead to higher app visibility and therefore more organic downloads.
- Keywords are a crucial part of the App Store's algorithm that determine which apps come up when users search for specific terms. By optimizing your app's metadata with these keywords, you give it a better chance of showing up in those organic search results.
- More prominent visibility can drive organic downloads from interested users that can play a major role in boosting your overall app downloads.
Improved Keyword Rankings for Rank Critical Keywords
- Buying keyword installs can play a substantive role in improving your keyword ranking. When you purchase keyword installs for specific keywords related to your app, it drives installs from these installs keywords. With this, installs can lead to improved search rankings of keywords in your metadata that are significant for app ranking.
- The higher it ranks, the further it moves up in search results, thereby increasing visibility of your app and downloads, ratings and revenue
Enhanced User Engagement and Retention
- Positive user reviews, ratings, and feedback are important quality indicators that factor into your app store ranking. When you boost your installs by using targeted keyword campaigns purchased digitally, the users transacting this service create self-motivated to download, test and engage with you for internal app ratings and reviews.
- Higher user engagement can result in improved user retention in the long run. This is essential in the current market of too many competing apps chasing for a single user's attention span.
- Engaged users not only inhibit app-love communities but also lead to word-of-mouth that dramatically assists in reasonable brand building and boosts in Installs. Overall, keyword installs can be a valuable tool for increasing your app's ranking and driving tangible business growth and help your app accumulate value, customers, instals, and thrive. Consider purchasing these campaigns from a trusted, experienced digital marketing partner such as eZapprank so that the SEO specific intricacies run well with ad platform intricacies specially in limited campaigns engaged at a minimal cost from eZapprank customized to your industry niche.